Mood and emotion play a powerful part in customers’ buying behavior and decision-making. It’s no longer enough to set out your wares, to hope that if you build it they will come. 21st-century shopping is experiential, emotional, and powerfully influenced by design.
Snare your customers’ attention with a strong focal point. Use circulation design to gently guide them through the store, influencing where they move on, pause, and sit. Light the way with thought and care. Create arresting displays that linger in the memory.
How your customers feel as they move through the retail space influences what they do within it, how they spend, and whether they will come back to experience the same feelings again.
We call it influence by design. Explore your options with us.